Founder Story

A Different Path

SeptemVer was founded by Rainson Potshangbam, an entrepreneur from Manipur whose journey into business began long before the brand itself existed.

Born into a lower-middle-class family, Rainson grew up believing in the value of hard work and education. He excelled academically throughout his school years and secured the 20th position in the Higher Secondary Examination of Manipur in 2018. For his family, it was a proud achievement and a sign that a stable professional career lay ahead.

Like many parents, they wanted him to pursue higher education and a secure white-collar profession. To make that possible, they made an extraordinary sacrifice. Despite earning only around ₹3 lakh annually, the family borrowed money to fund a college education that would cost approximately ₹3.5 lakh annually.

What appeared to be the natural next step turned out to be a turning point.

After entering business college, Rainson realized that his interests had shifted beyond the classroom. The student who had once ranked among the state's top performers found little motivation in academic life and eventually failed most of his subjects. Mathematics remained the one exception, where he consistently scored near-perfect marks.

Four months into college, he faced a difficult choice: continue down a path that no longer felt meaningful or take responsibility for creating a future of his own.

He chose the latter.

Leaving college was not a rejection of learning - it was a commitment to learning differently. Rainson immersed himself in freelancing, self-education and entrepreneurship. Within six months, he had built a freelance business on fiverr generating over ₹1 lakh per month. What started as freelance work later evolved into international e-commerce and Shopify consulting, serving clients from around the world and providing invaluable experience in digital commerce, branding and consumer behavior.

Around the same period, his family faced another major challenge. Following a large-scale financial fraud that affected many local families, they lost much of their lifetime savings and were pushed into debt. The business he had built became an important source of support during a difficult chapter, reinforcing a lesson that would stay with him forever: entrepreneurship is not only about personal success - it is also about responsibility.

The inspiration for SeptemVer came unexpectedly.

Rainson was once asked to collect his damaged package from a local Myntra storage facility. Observing the sheer volume of products moving through the warehouse sparked a curiosity about the fashion industry and the scale of opportunity it represented. Yet what interested him most was the possibility of building a brand rooted in authenticity and trust.

With an initial investment of just ₹15,000, he started small. Products were listed online, customer messages were answered one by one and every sale was earned through persistence rather than resources.

As the brand was taking its first fragile steps, Rainson faced the ultimate test of his dedication. Alongside his entrepreneurial hustle, Rainson had also taught himself magic and even performed at many events.

His talent eventually resulted in a highly lucrative offer: a ₹1,40,000-a-month(1 lakh forty thousand) contract to perform on a cruise liner.

For a young founder already generating a strong income online, it was the perfect out. He could easily continue his digital consulting from his laptop while traveling the world on a guaranteed performer's salary. It was a ticket to a highly lucrative, stress-free lifestyle. But building a physical brand from scratch requires absolute focus. Forced to choose between an incredibly comfortable, guaranteed life and the risky, demanding vision of his own enterprise, Rainson turned the contract down. He chose SeptemVer.

What began as a modest side venture gradually evolved into a storage unit, then a retail operation, and eventually into the brand known today as SeptemVer.

We don't import cheap knockoffs; we build slow.

In a market increasingly crowded by imitations, shortcuts and compromises, the brand was built to offer customers something different - genuine products, honest value and a business that stands behind what it sells.

The story of SeptemVer is not simply about fashion. It is about choosing conviction over convention, quality over hype and building something meaningful from the ground up.